A.J. is known for his simple, fearless coaching and helping high-impact leaders dramatically elevate their performance and life.

Work With A.J.

CEO Premier


What you’ll get with your private and personalized coaching:

  • Discover how to think, speak, and act like the top 1% of the top 1% of leaders
  • Learn how to achieve your #1 most important goal, overcome your biggest challenge, and put right the one thing that is holding you back the most
  • High-performance coaching for the ultra-successful: Designed specifically for CEOs and other high impact leaders.
  • $120,000

CEO Premier


What you’ll get with your private and personalized coaching:

  • Discover how to think, speak, and act like the top 1% of the top 1% of leaders
  • Learn how to achieve your #1 most important goal, overcome your biggest challenge, and put right the one thing that is holding you back the most
  • High-performance coaching for the ultra-successful: Designed specifically for CEOs and other high impact leaders
  • $120,000

15 Minutes Of Greatness Management Team Training

What you’ll receive with your 15 Minutes Of Greatness program:

  • The fastest, easiest, most effective management training in the world
  • Attract, develop and keep the most talented people in your market and field
  • Turn your culture into a competitive advantage
  • Learn how to become a top 1% leader in 90 days
  • Based on the mindsets and habits of the world’s most most effective and respected leaders

15 Minutes Of Greatness Management Team Training

What you’ll receive with your 15 Minutes Of Greatness program:

  • The fastest, easiest, most effective management training in the world
  • Attract, develop and keep the most talented people in your market and field
  • Turn your culture into a competitive advantage
  • Learn how to become a top 1% leader in 90 days
  • Based on the mindsets and habits of the world’s most most effective and respected leaders

   Success Stories

Since working with A.J., my life has completely changed for the better. My leadership capabilities skyrocketed. Working with Coach A.J. would be one of the best decisions of your life. It definitely was mine!

Chief Adam Salyards
Spring Township Police Department

I am very fortunate to have engaged AJ as my leadership mentor and coach. AJ has a unique approach and unparalleled ability to communicate how to lead in the real world. In addition, he LIVES what he preaches. He is a game-changer.

Justin Kurpeikis
President and CEO Atlas Therapy and Atlas Performance Technologies

A.J. is an elite coach that keeps me laser-focused and forward-thinking. He helps me “fold time” to be the best CEO that I can be by providing high-level insight in order to take the next steps necessary for growth. Thank you, AJ! Much appreciated!

Kathy Grimme
CEO University Orthopedics

I highly recommend AJ as a business coach to anyone seeking to achieve their goals as a CEO. I can attest to his exceptional ability to provide guidance, support, and valuable insights that have significantly impacted my success as a CEO. Thanks to AJ’s coaching, I have become a more confident, focused, and effective CEO. I have a clearer vision for my business and a better understanding of the steps needed to achieve my goals. I am incredibly grateful for his guidance, and I would recommend his services to any CEO or business leader looking to take their performance to the next level.

Michael Bart
CEO, Reaching Beyond Limits Behavioral Health

AJ provided me more than just how to improve our business. He also provided excellent advice when we had to deal with some difficult management situations. I was able to discuss these issues with him and get solid advice regardless if I wanted to hear it or not. “The truth hurts sometimes”. However, AJ was willing to tell me the uncomfortable things that I needed to hear in order to make our business successful for years to come!

Jackie Oshinskie
Co-Owner/ General Manager Victory Sports & Fitness

AJ cuts straight through all of the irrelevant fears and distractions to focus on exactly what needs to be done to achieve the goal. AJ’s approach is a perfect blend of challenging and supportive. He is honest and direct at the same time he is encouraging and empowering.

Leanne Lutton-Lenz
Executive Director Centre County United Way

We had the privilege of working with AJ for several years now. From the first session, we knew we made the right choice. His expertise, passion, and dedication to our growth as leaders and success was evident from the start. It was clear that AJ had a deep understanding of the challenges that entrepreneurs face. Overall, we would highly recommend AJ as a business coach to anyone looking to take their business to the next level. His expertise, guidance, and support have been invaluable to us, our leadership team and our business.

Amy Hartman
CEO and co-founder Reaching Beyond Limits, Robyn Ruckle COO and co-founder Reaching Beyond Limits

AJ and I started working together in my early years as a business owner. Through AJ’s coaching, I have become more confident as a leader and have been able to quickly scale up my business. He is a master at showing you your full potential and then guiding you as you reach your goals. Having AJ as a sounding board has been crucial for my growth personally and professionally.

Lydia Shafer
Owner Lock Boutique

A.J. marshals an incredible amount of knowledge and experience relating to many challenging management situations. I found him incredibly helpful; as both a sounding board and a provider of wisdom and guidance. I know my management skills have grown significantly due to our time working together.

Craig Rose
Pastor of Howard United Methodist Church, 2023 board chair of the Centre County United Way

About A.J.


A.J. Madden is a foremost expert at helping ultra-successful people get better. He is an author and high-performance specialist who has coached and advised CEOs and executives, entrepreneurs, doctors, law enforcement leaders, professional athletes and professional entertainers in 13 states, 4 countries and 100+ industries.  A.J. has written 7 books on high-performance leadership and business, and has created over 300 pieces of unique intellectual property.  He has spent the last 20 years studying and teaching the mindsets and habits of best-in-class performance.  His mission is simple:  1. Help successful people achieve life-changing breakthrough goals in a fraction of the time they thought was possible, and 2. Donate 1 million meals to those in need through his work.